Framer pricing in 2025: A guide to choosing the right plan

Framer's pricing structure can feel overwhelming at first glance. With site plans, editor seats, and add-ons all priced separately, it's easy to get confused about which combination makes the most sense for your project. Choosing the wrong plan can lead to overpaying for features you don't need or worse, hitting unexpected limitations just as your site starts gaining traction.

The main challenge when evaluating Framer is understanding how its different pricing components work together. This guide will help you navigate Framer's pricing structure, explaining not just what each option costs, but why you might need it. You'll learn how site plans work, what limitations to consider, and how to make the smartest decision for your specific needs in 2025.

Why understanding Framer pricing matters

Before diving into the plans, it's crucial to understand the philosophy behind their structure. Framer has separated its pricing into modular components to serve different user profiles, from freelancers to agencies. Understanding this separation is key to accurate and scalable budgeting.

Avoid hidden costs: Knowing that Editors and Add-ons are billed separately from Site Plans lets you calculate the true total cost of your project without surprises.

Plan for growth: Understanding each plan's limits (like bandwidth and CMS items) helps you choose a plan that not only works today but can scale with your success tomorrow.

Optimize your investment: By knowing exactly what each tier includes, you can avoid paying for enterprise features you don't need, or conversely, ensure you have the right tools for your goals.

Framer site plans: Personal and team options

Framer divides its plans into two main categories: Personal for individuals and small teams, and Business for growing companies. Additionally, Framer offers a generous free plan for Students.

Personal Plans

These plans are designed for individuals, freelancers, and small teams. You can pay monthly or annually, with significant discounts if you choose the annual option.

Free plan

Perfect for learning Framer or testing ideas. You can build and test as many projects as you want for free.

• CMS: 10 collections, 1,000 items
• Pages: 1,000
• Storage: 5MB for file uploads
• Domain: framer.website
• Branding: Includes "Made in Framer" badge

Mini plan

Designed for simple landing pages or single-page sites.

• Price: $10/month (or $5/month billed annually)
• Pages: 2 (Home + 404)
• Bandwidth: 10 GB
• Custom domain: Yes

Basic plan

This is the ideal starting point for most professional sites, like portfolios, personal blogs, or small business websites.

• Price: $20/month (or $15/month billed annually)
• Pages: Up to 1,000
• Bandwidth: 50 GB
• CMS: 2 collections
• Key features: Password protection, redirects

Pro plan

The most complete plan for personal use, ideal for freelancers and sites with intensive CMS usage.

• Price: $40/month (or $30/month billed annually)
• Pages: Up to 10,000
• Bandwidth: 100 GB
• CMS: 10 collections
• AI features: Extended access to Workshop

For more information about personal plans, visit the official Framer personal pricing page.

Business Plans

These plans are designed for growing and large-scale businesses, with pricing based on annual billing.

Launch plan

The entry point for growing businesses that need advanced analytics, A/B testing, and superior global performance.

• Price: $75/month (billed annually)
• Bandwidth: 200 GB
• Storage: 50 GB
• CMS: 20 collections
• Key features: 90-day analytics, click tracking, conversion funnels, A/B testing (with add-on), global CDN, UTM form tracking, SSO for sites

Scale plan

Designed for established companies with high traffic and more complex infrastructure needs.

• Price: $200/month (billed annually)
• Bandwidth: 500 GB
• Storage: 100 GB
• CMS: 30 collections
• Key features: Unlimited analytics, custom proxy included

Enterprise plan

A custom solution for large organizations requiring compliance, security, and enterprise-level support.

• Price: Custom
• Key features: Custom limits, premium CDN, priority Slack support, SSO for editors, SOC 2 and ISO 27001 certifications

For more details about business plans, visit the official Framer pricing page.

Student Plan (Free)

Framer offers a generous program for students that removes the economic barrier to learning and building.

• Price: Free (valued at $180/year)
• Includes: All Basic plan features, allowing you to host your portfolio or personal site on a custom domain at no cost
• Eligibility: You must be enrolled in a certified program. You can reapply for the discount every 11 months

More information: To apply and see all details, visit the official Framer for Students page.

Editors in Framer: How collaboration works

This is where Framer's pricing structure becomes clearer: site plans are for hosting, and Editor seats are for collaborating. The site owner is always included for free.

Personal Plans:

• You can add a maximum of 3 additional editors
• Each editor costs $25/month (or $20/month billed annually)

Business Plans:

• You can add a maximum of 10 editors
• Each editor costs $50/month (or $40/month billed annually)

Framer add-ons: How to extend your plan

As your site grows, you might need additional features offered as paid add-ons.

Localization: For multilingual sites. Pricing is per additional locale (language or region).

Personal plans: $20/month (or $15/month if plan is annual)

Business plans: $40/month per locale (includes AI translations)

Advanced Analytics: Adds A/B testing, conversion funnels, and click tracking.

• Available only on Business plans
• Billed by usage (events), with a free tier of 25,000 events/month

Pricing breakdown:

• Up to 25,000 events: Free
• 25,000–500,000 events: $50/month (billed yearly)
• Over 500,000 events: +$100/month per 500,000

Custom Proxy: For advanced hosting configurations.

• Scale plan: $300/month
• Enterprise plan: Included

How to choose the right Framer plan for you

Choosing the right plan requires an honest assessment of your needs. Before deciding, consider these two major factors:

1. Hosting and content limits

• Pages and CMS: How many static and dynamic pages (CMS items) do you need? Remember that each CMS item counts as a page.
• Bandwidth and storage: Will your site have many images or videos? Calculate your estimated bandwidth usage to avoid surprises.
• Form submissions and version history: How many interactions do you expect and how important is being able to restore old versions?

2. Key functionality

• Do you need a custom domain? If yes, the Free plan is out.
• Do you need to password-protect your site or set up redirects? These features start with the Basic plan.
• Are advanced analytics, A/B testing, or UTM tracking crucial? If so, you'll need a Business plan from the start.

Troubleshooting common issues

• I've exceeded my bandwidth or visitor limit: Framer sends you an email warning when you reach your limits and allows you to exceed them for one month. This gives you time to decide if you need to upgrade your plan.
• I need more than 3 editors on a Pro plan: Personal plans have a strict limit of 3 additional editors. If your team needs more collaborators, you'll need to upgrade to at least a Launch (Business) plan.
• I chose the wrong plan, can I change it?: Yes, you can upgrade or downgrade your plan at any time. When upgrading, you're automatically credited for the unused portion of your current subscription.

Frequently asked questions about Framer pricing

What's the main difference between Personal and Business plans in Framer?

The key difference isn't just higher limits, but exclusive features. Business plans offer crucial tools for growing companies, like advanced analytics, A/B testing, global CDN for superior performance, and the ability to have more team editors (up to 10).

Do I need a separate site plan for each website in Framer?

Yes, in Framer, pricing is per site. Each project you publish to a custom domain requires its own site plan. However, unlike other platforms that might limit the number of projects you can have, Framer lets you manage unlimited sites from a single account.

Is A/B testing included in any Framer plan?

A/B testing isn't included by default. It's a feature that's part of the Advanced Analytics add-on, which is only available for Business plans (Launch, Scale, and Enterprise).

If I have multiple site plans, how are editors charged?

Editor seats are billed according to the highest-tier site plan in your account. If you have one site on the Pro plan and another on the Launch plan, all your editors will be billed at the Business plan rate ($40/month per editor).

Can I transfer a site to a client after building it in Framer?

Yes, you can build the site in your own account and then transfer complete ownership to the client. Alternatively, you can create a dedicated "Team" for each client and invite them to it so they can set up their own billing.

What's Framer's refund policy?

If you live in the EU or Turkey, you're legally eligible for a refund if your subscription was purchased within the last 14 days. To request it, you must contact Framer's support team.

What happens if I exceed my bandwidth or visitor limit in Framer?

Framer sends you an email warning when you reach your limits and allows you to exceed them for one month. This gives you time to decide if you need to upgrade your plan before service is affected.

What do I do if my team needs more than 3 editors on a Personal plan?

Personal plans have a strict limit of 3 additional editors. If your team needs more than 3 collaborators to work on projects, you'll need to upgrade to at least a Launch (Business) plan, which allows up to 10 editors.

Can I change my Framer plan if I chose the wrong one?

Yes, you can upgrade or downgrade your plan at any time. When upgrading, you're automatically credited for the unused portion of your current subscription. If downgrading, the unused balance is added as credit to your account for future bills.

Is Framer cheaper than Webflow?

The pricing comparison is complex. For small personal sites (Mini and Basic plans), Framer is often more affordable. However, as sites grow and require more CMS features or team capabilities, pricing can become very similar. The best choice depends on your specific feature needs and which platform makes you more productive.

Conclusion

Framer's pricing structure in 2025, while modular, is designed to offer clear value at every level. The Free plan is perfect for getting started, Personal plans effectively cover individuals and small teams, and Business plans unlock the advanced tools companies need to grow. By understanding the distinction between site plans, editors, and add-ons, you can make an informed decision that fits both your budget and ambitions.

If after reading this guide you still have questions about which combination of plans is ideal for your project, our team of Framer experts can help you design a custom solution that maximizes your investment and drives your growth.